Mary Barra's Defining Moment: Can GM Become The Next Tylenol?

Leaders rarely get to choose their defining moments. The issues that will eventually define their reputations are most often thrust upon them…and usually those issues are far, far different from what the leaders would have chosen if it were up to them.And so it is with Mary Barra. Only three months into her CEO stint at General Motors, her defining issue has found her; and it is a crisis that she most certainly did not choose, or expect. But, beyond crisis and beyond chaos, there is also great opportunity – Ms. Barra has the chance to write the playbook for how to handle a huge corporate crisis in the 21st Century, when news, information, and misinformation travel at the speed of electrons.

Mary Barra's Defining Moment: Can GM Become The Next Tylenol?

#MaryBarra, #GeneralMotors